When the CRM and the marketing automation list work from the same data, Sales and Marketing finally chase the same accounts. The three moves that make account-based marketing work for distributors.
One Account List, Two Teams, Stellar Results Read Post »
If a buyer can find you on Google, AI can find you too, right? Not quite. AI recommends the companies it understands clearly. Here is how to find out whether that is you, and what to fix.
Does AI Recommend Your Company? Read Post »
There is a difference between being found and being recommended. What AI needs to know about your company before it sends buyers your way, and the three kinds of content that earn the recommendation.
How to Get Your Distribution Company Recommended by AI Read Post »
